| Farmers – are you frustrated by people who don’t understand what you do on your farm? Do you wish more consumers knew how food was produced or more politicians had a sense of the realities of farming? Many of us in agriculture have had these sentiments at some time and often feel helpless to do anything about them. There is an answer though – social media. It’s easy to use, reaches a wide base of people you wouldn’t otherwise have the chance to interact with and it’s free. Continue reading A difference in 10 minutes a day Few relationships are more personal than the one we have with our food. We trust that what we eat will sustain us, nourish us and help keep us healthy.
In Canada, public trust in our food supply is high, a fact that’s been proven repeatedly in studies carried out by Ipsos Reid for AGCare and the Ontario Farm Animal Council (OFAC). But as increasingly fewer Canadians know how food is produced and where it comes from, those numbers won’t stay high forever. This means farmers need to become involved in the discussion about the future of farming and food production that is good for people, animals and the planet. Two food industry experts will discuss the whys and hows of building trust in Canada’s food system at the upcoming AGCare and OFAC annual meeting and speakers’ program. Continue reading The whys and hows of building trust in our food For anyone writing or blogging about farming, here’s a great resource for you.
One of my biggest struggles is always trying to find current, accurate and available photos to go along with articles or blog posts. The Ontario agriculture photo library has a wide array of available photos depicting many of the different aspects of farming in our province. Continue reading Fabulous farming fotos A new survey shows that our love affair with food and farming in Canada is intensifying. Personally I’ve long been an advocate but now some new Ipsos Reid numbers are showing that I’m not alone – the Canadian public’s positive perceptions of agriculture are on the rise. More than half – 57 percent – of Canadians surveyed have a positive impression of agriculture in this country, a figure that has risen 16 per cent since the survey was first conducted four years ago. In 2006, only 41 per cent of Canadians had a positive impression of Canadian agriculture and 52 per cent reported a positive impression in 2009. Continue reading Canadian love affair with food and farming heating up If you’re interested in touring real Ontario farms and meeting real Ontario farmers – but have no way of knowing how to go about that – here’s a new option for you.
Yes, this week you can head down to the Royal Agricultural Winter Fair in Toronto and learn all sorts about food and farming in Canada but for the rest of the year, these new virtual farm tours provide a neat alternative. Continue reading Your chance to tour real Ontario farms Sometimes I wonder whether we’re actually hard-wired to be instantly attracted to bad news and shocking revelations. I see negativity often dominating our 24-hour news cycle, leaving the less sensational but equally important good news to fall by the wayside. More and more people are now writing and reporting about food, farming, science and the environment. These are current, interesting topics that affect all of us on daily basis, whether we consciously realize it or not. And yet fewer people than ever have much of an in-depth understanding of them, affecting both the way we cover and the way we interpret news. Continue reading Farmers take safe pesticide application seriously It’s been almost a week since I had the chance to visit an Ontario berry farm at the height of strawberry season…and since I’ve been travelling, it’s been hard to find time to get this blog post put together. But better late than never…and certainly before the end of strawberry season! Continue reading A visit to Springridge Farm
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