The hills ARE alive!
Austria, IFAJ 2007 japan, IFAJ 2008, beef, cattle, consumers, farmers, food, local food, marketing, meat
Much of Austria is covered in pastoral mountainside fields – beautifully scenic but largely unsuited for agriculture.
But in the mountainous northern regions of the Austrian province of Styria, some entrepreneurial farmers are not only making a living by farming on the alpine pastures, they’re also revitalizing rural communities and keeping ancient traditions alive.


