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The general public doesn’t “get” what we do because they don’t know. And we’re often a little amazed at how much people don’t know, especially about things that we take for granted. Continue reading Speaking up for food and farming Most of us have very little knowledge of where our food comes from or how it is produced. As a result, misinformation is widely circulated in many different forms – so to get to the real scoop on what’s going on, I’m a firm believer that there’s no one better to ask than a farmer himself. I [...] Farmers must stand together and start leading the discussion on sustainable food and farming. That’s the message Montana logger and environmental advocate Bruce Vincent told a record audience at the Speakers’ Forum hosted by AGCare and the Ontario Farm Animal Council (OFAC) in Guelph yesterday. Continue reading Farmers urged to lead food and farming debate
They will all be presenting at this year’s AGCare/Ontario Farm Animal Council (OFAC) speakers’ program, which will focus on advocacy, outreach and the social license to farm. Continue reading Advocacy, outreach and the social license to farm This is a longer version of a post I put up last week – and this article is also printed in the Ontario Farmer this week. The last year was not a good one for agriculture on the public relations front, but a Guelph agri-food consultant still believes the industry is on the right track. And he offered some tips to help address the growing public perception issue as he spoke to a meeting of the Guelph Partnership for Innovation last week. Continue reading Farmers get some PR pointers Here’s a great blog post about modern agriculture and bridging the gap between farmers and consumers. It’s written by Australian journalist Pip Courtney of the Australian Broadcasting Corporation (the Aussie equivalent of the CBC here in Canada), whom I had the opportunity to meet while attending the International Federation of Agriculture Journalists (IFAJ) congress in Texas earlier this year. |   | ||||
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It’s been almost a week since I had the chance to visit an Ontario berry farm at the height of strawberry season…and since I’ve been travelling, it’s been hard to find time to get this blog post put together. But better late than never…and certainly before the end of strawberry season! 
Most of us in agriculture have the same gripe. Whether we farm or whether we work for or with farmers, our common complaint is that agriculture is misunderstood.
