
It’s modern, innovative and exciting – words we all try to associate with agriculture when we talk to the public about what we do and where our food comes from. Continue reading Making farming exciting and cool
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It’s modern, innovative and exciting – words we all try to associate with agriculture when we talk to the public about what we do and where our food comes from. Continue reading Making farming exciting and cool The Internet is a wonderful thing. It brings the world to our fingertips, regardless of where we might be. However, it also makes easier than ever before to spread rumours, misinformation and half-truths. And there’s a lot of that floating around out there – in both new and conventional media – about agriculture and what happens on our farms. We also have a consuming public that is more and more curious (and likely rightly so) about where our food is coming from.
Yes, mushrooms. Continue reading Growing the perfect mushroom Much has been said about media coverage of the H1N1 outbreak – both by the general public and by those of us in agriculture. And most of what is being said hasn’t been very complimentary. Certainly from farmers’ perspective, the media is to blame for tagging H1N1 with the nickname swine flu and then repeating it over and over again until it now seems permanently and irreparably stuck in the public’s consciousness. But what do the media think about how they have handled the situation? Continue reading Swine flu or whine flu? How media covered H1N1 Hog farmers need help to survive and the best thing you can do to support them is to put Canadian pork on your fork. That’s the message behind a new TV commercial – produced by an Ontario swine veterinarian – that made it’s debut on the province’s airwaves this week. Continue reading Put pork on your fork to support farmers
As printed in the Guelph Mercury, June 25 2009: With the advent of summer, local food is on everyone’s lips — and increasingly also in their shopping baskets. It certainly is the trend of the moment, and one farmers are embracing wholeheartedly. So are communities that are launching farmers markets, new stores that are focusing on selling local products, and media who are profiling farmers and stores. But what does “local” mean? From a specific region? Grown in Ontario? Product of Canada? Or simply from within a 100-mile radius, like the now infamous diet of the same name? | ||||||
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