pork

Meeting consumer demands for marbled pork

Consumers are looking for the full flavour of marbled pork and work is now underway to bring such products to the Ontario market. Ontario Pork has taken the lead in working with farmers, retailers and processors to determine the level of marbling consumers want, evaluate different swine genetics and feeding regimens and assess the quality […]

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Alberta Pork’s H1N1 challenges, responses

This post is a continuation from yesterday’s H1N1 topic that explored Alberta Pork’s experiences at the centre of the H1N1 media storm earlier this year. The information is based on a presentation I attended by Lee Funke of Torque Communications at the recently held Canadian Farm Writers’ Federation conference in Edmonton. He outlined some of […]

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Inside Alberta Pork’s H1N1 war room

It’s hard to imagine what it’s like to be at the centre of a media firestorm unless you’ve actually experienced it. For the staff at Alberta Pork and the communications professionals working with them, the spring of 2009 provided more first-hand experience than they could have ever wished for.

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Whatever will they think of next?!?

There’s always someone looking to make a buck off someone else’s misfortune. But in this case, I didn’t think it would be the US Centres for Disease Control (CDC). One of the agencies at the head of the global response to H1N1 influenza, the CDC is reported to be selling a toy version of the […]

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Our agriculture industry is at a crisis point

The word crisis is heard often at the moment. Unfortunately, it seems to be heard most often in conjunction with two other words: agriculture and farmers. In a country as wealthy and as entrenched in farming as ours, to me, there’s something fundamentally wrong with this picture.

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Put pork on your fork to support farmers

Hog farmers need help to survive and the best thing you can do to support them is to put Canadian pork on your fork. That’s the message behind a new TV commercial – produced by an Ontario swine veterinarian – that made it’s debut on the province’s airwaves this week.

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A young farmer’s plea – support us by buying local food

Those of us in the farming community have known for a while now that hog farmers are facing financial difficulties and need help. Thanks to the efforts of many, even mainstream media have picked up on the crisis in the pork sector. But although many use facts and figures to try to illustrate the point, […]

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Ten craziest products inspired by bacon

I love bacon – in fact, I’m a fan of pork in general. And especially right now, after hog farmers have taken a beating over the unfortunately named “swine flu” which was actually really H1N1 influenza, I’m supportive of any efforts to promote it and develop new market opportunities. So I was intrigued when I […]

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Ending the flu frenzy over pigs and pork

They’ve finally listened. Yesterday, the World Health Organization announced that they were re-naming what everyone’s been calling “swine flu” to H1N1 Influenza A. Pandemic frenzy has taken hold as we grapple with this new flu that has emerged. It was quickly dubbed “swine flu” even though it really has nothing to do with pigs or […]

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Do we care if it’s Canadian meat?

Do we care if our meat is made in Canada? It soon won’t matter, says a report by a Guelph-based agricultural think tank, because there may not be any.

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The grass isn’t always greener

An earlier post by Kelly talked about the changes in Slovak agriculture since the end of Communism almost 20 years ago. While many things have been positive, things don’t seem to be entirely rosy in the world of Slovak agriculture. Several farmers and farm managers that we’ve met on our journey so far have talked […]

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“Food for thought” article series

There’s a great series on the farm to fork journey of food currently running in the Kitchener Record. It’s a well-written, thoroughly researched set of articles that so far has covered produce, egg farming and pork production. Reporter Luisa D’amato is going to great lengths to immerse herself in modern agriculture to follow our food […]

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Our producers must survive

If producers don’t survive, the rest of the industry won’t either. That’s the blunt message Canadian Pork Council president Clare Schlegel is hoping the government will hear loud and clear. The Canadian livestock industry has been battling an economic crisis since last summer, when Canada’s high-flying currency helped sink cattle and hog prices and drive […]

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