Facing the farming stereotypes
An eye-catching black and white calendar aimed at changing people’s vision of what a farmer is was unveiled at a launch event in Guelph ON last night.
The 2008 Faces of Farming calendar features 19 farmers from across Ontario who grow everything from pork, milk, veal, fruits and vegetables, trees, eggs, chicken, soybeans, beef and turkey. To complement the beautiful, sexy photography, the calendar also focuses on each model’s values, talents and family.
For example, January’s model is Scott, pictured here – who loves bagpipes, boating and hockey, and also happens to be a second generation hog farmer who raises pigs with his dad and brother.
This is the third year that the Ontario Farm Animal Council (OFAC) – the voice of Ontario’s animal agriculture industry – has produced this calendar. The concept was originally launched in 2002 by Ontario Pork, as part of an awareness campaign surrounding hog production.
Calendars are available from OFAC and can be seen and ordered online.
Click here for photos of the calendar’s launch event.